Accor bets on Malaysia
Contributors are not employed, compensated or governed by TD, opinions and statements are from the contributor directly
According to Victor Pang, Vice President, Development Asia, Accor Hospitality, Malaysia’s low average hotel room rates have changed radically over the last three years due to booming tourism, economic growth and strength of the local currency.
“We are now looking to have up to 30 hotels in the next five to six years,” Tang said. Among those coming up in the next two years are the Novotel Kota Kinabalu (June 2008), the Mercure Borneo (also in Kota Kinabalu; August 2008), Putrajaya Grand Mercure (September 2008) and the Novotel Kuching (2009).
“We are currently looking for properties in Johor Bahru, Malacca and Port Dickson. We also want to secure a good location for a Sofitel in Kuala Lumpur,” he added.
The group is looking for a local investor to develop its budget brand Ibis and All Seasons resort.
“There is a great potential to have Ibis in all major secondary cities in Malaysia such as Ipoh. We are also thinking about resorts in Langkawi, Penang and Tioman,” said Tang.
With these, Accor Hospitality would then become the largest international chain in Malaysia.
Comments are closed.