Dawson & Sanderson aims to boost ancillary sales

Dawson and Sanderson will use Epteca
Dawson and Sanderson will use Epteca

Travel agency Dawson & Sanderson has signed up a new system to help boost its ancillary sales.

The agency has partnered with Epteca to push relevant retail product sales through mobile and email to its customers.

Products available to push include a nappy delivery to resort and welcome home pack for when the customer returns from their holiday, or services such as a restaurant recommendation on the first evening of a trip.

“Epteca’s fascinating idea and inspiring business model, convinced us to engage in a partnership, so we no longer have to miss out on sales of retail products which we have struggled to offer before,” said Chris Harrison, sales and marketing director of Dawson & Sanderson.

“Customers will start to see travel providers as a way of obtaining more than just a holiday,” said

Carl Denton, head of sales UK & Ireland at Epteca. “While the travel companies focus on their core business of selling the flights and hotels, our service means we can help them to leverage profits from traditional travel related retail products and services and improve their margins.”

Travel Daily spoke to Switzerland-based Epteca last year when it launched its services in the UK.

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