Fursan signs tech deal with Sabre
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Saudi travel business Fursan Travel and Tourism Company Limited has signed a long-term technology agreement with Sabre Travel Network Middle East to optimise efficiencies and support its growth objectives.Sabre will become Fursan’s primary travel technology partner, providing direct access to its portfolio of products and services including travel content from hundreds of carriers and thousands of hotels around the world. Implementation of the Sabre system is currently underway with Fursan Travel counsellors, focused specifically on strengthening their skills to enhance customer service levels across Saudi Arabia.”Fursan Travel has had a long and successful presence in Saudi Arabia, and in line with our current expansion plans, we are upgrading our technology to enable us to enhance the service and value we provide our customers,” said Roger Pfund, CEO, Fursan Travel. “Sabre is the perfect partner for us. In addition to our own investments in next generation solutions, Sabre’s strong presence in the Middle East and their commitment to investing in innovative technology and state of the art customer service, will help support our growth and quality objectives,” said Pfund.
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