HKTB enhances its eco tour products
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Thenew itineraries include the wetland tours in Long Valleyand Mai Po, as well as the re-packaged Northeast New Territories IslandsHopping Tour offered by the HKTB in collaboration with the travel trade. AnthonyLau, Executive Director of the HKTB, said the Board hasbeen actively encouraging the travel trade to launch eco oriented tours so thatvisitors can explore the unique scenic spotsand living culture in Hong Kong’s countryside.
“To help sustain the continued development of tourism, the HKTB is workingclosely with travel trade in introducing more commercially-operated ecoorientedtours in the market under the Hong Kong Natural
KaleidoscopeProgramme. “We are positively encouraged by the fact that all survey participantssaid they would recommend the tours to families and friends. The findings clearlyunderline the huge potential of eco-oriented tours” said Lau.
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