India has launched a new app which it hopes will improve the cleanliness of its tourist destinations.
Unveiled this week by the country’s Minister of Tourism & Culture, Dr Mahesh Sharma, the new ‘Swachh Parayatan’ mobile app will allow the general public to lodge complaints about rubbish at tourist sites across India.
Initially, 25 monuments protected by Archaeological Survey of India (ASI) have been included in the app, but this will be gradually scaled up to include more sites in future.
The app enables people to take photographs of the garbage and upload them to the app, along with their comments. The app then sends an SMS to the person responsible for the site in question, who will then arrange to have to garbage cleared. A confirmation will be then sent to the complainant by SMS.
The Swachh Parayatan app is already available for Android devices and will soon be rolled out for Apple and Microsoft smartphones.