Irhal’s Arabic app selected for Google’s Global Travel Start-up programme
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Irhal Halal Travel App was recently selected in the MENA region as the only start-up for the first global travel start-up programme.
This programme was launched by Google for Entrepreneurs Exchange in partnership with Astrolabs Dubai.
The intense weeklong programme involved 12 leading global travel start-ups who were introduced to Innovation teams at Emirates, Jumeirah Group and Dubai Tourism among others.
Ivan Jakovljevic, head of travel, finance and government, MENA at Google and Ali Hashmi Travel industry manager at Google introduced the startups to the MENA travel eco-system. He stressed that MENA travelers are one of the most active mobile users in the world. Since 41% of travel search and 58% of video travel search in the MENA region is done on mobile phones, travel start-ups with a mobile-first approach are likely to succeed in the region.
“The Google Travel start-up programme was a virtual bucket list for travel start-ups. It included meetings with Emirates, Jumeirah, Dubai Tourism, 500 Start-ups, a visit to the Burj al Arab helipad and to the 124th floor observation deck at Burj Khalifa,” said Irfan Ahmad, CEO of Irhal.
Irhal is a Dubai-based Halal travel app and website which has over 1.7 million visitors from the Middle East and was the only Arabic language start-up that qualified for the programme. The Irhal app has over 90 city guides that include Halal restaurants, mosque locations, prayer timings and Qibla direction along with information on tourist attractions and hotels.
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