ITB Berlin devotes day to CSR
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The world’s largest travel and tourism event, ITB Berlin, will devote an entire day to the theme of Corporate Social Responsibility (CSR) during its 2009 event. The first ITB Berlin CSR Day will present the results of a survey on consumer price awareness with regards to CSR. Leading keynote speakers will present their experiences and visions. The event will also focus on best practices and experiences in other sectors, and will put forward concrete suggestions for making CSR work in the tourism industry.
Professor Dr. Roland Conrady, science head of the ITB Berlin Convention Market Trends & Innovations said; “CSR is not a fad, instead it is a pre-condition for ensuring long-term, economic success, and that companies can compete.”
ITB Berlin runs from 11 to 15 March 2009
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