旅游,可以说是京津冀协同发展中行动最快的领域。今年4月,三地旅游部门主动工作,召开了“京津冀区域旅游合作会议”,商定建立健全京津冀旅游协同发展工作机制,争取旅游合作率先实现一体化。据悉,第二次合作会议即将召开。
京津冀三地旅游部门将推行“一张图、一张网、一张卡”合作项目,共同制作京津冀旅游导览图、路书,利用网站、旅游咨询服务中心等各类公共服务平台相互推广宣传,共同推进“京津冀旅游一卡通”的应用。保定从7月起,面向北京1200个社区、天津680个社区开展保定景区惠民特卖活动,同时,针对持续增长的自驾车游客,推出“京津冀自驾车旅游护照”。石家庄开通了“西柏坡号”、“正定号”环京津冀旅游专列。天津开通了至河北山海关、北戴河的旅游直通车。
为何京津冀旅游一体化行动如此迅速?这同三地多年来旅游发展的思路不谋而合,即抱团发展有关。旅游景区有属地,旅游线路无边界,区域合作,旅游具有天然优势。旅游的协作互利性大于博弈性,阻力小而动力大,成本低而效益高。京津冀地缘相接、人缘相亲、地域一体、文化一脉,历史渊源深厚。之前,京津冀三地都做过一些努力,北京推动了北方九省市旅游合作,天津倡导了环渤海城市旅游合作,河北推出了环京津休闲旅游经济带。京津冀协同发展上升为国家战略后,三地旅游部门已达成共识:京津冀旅游协同发展要发挥旅游的串联作用,把三地的自然、历史文化、社会等资源融合起来一体发展。三地应主动作为,切实打破自家“一亩三分地”的思维定式,共塑区域旅游品牌。三地应联合推出精品旅游线路,共赴境内外重点客源市场开展联合促销,建立形成一体化宣传格局。构建高效便捷的公共服务体系,加快建立一体化的旅游公共服务体系,加快完善旅游集散中心、旅游咨询中心、旅游指示标识等旅游公共服务体系建设。据统计,在入境客源市场方面,京津冀具有很高的重合度。在目前入境游不景气的情况下,更需要抱团取暖。三地可在市场营销、线路串通、导游共用、团队组合等方面开展业务合作,共同做大做强入境游市场。
Since you're here...
...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you design and create an advertising campaign
We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.
Let us help you drive your business forward with a good partnership!
Subscribe to our newsletter
Sign up here to get the latest news, updates and special offers delivered directly to your inbox.
You can unsubscribe at any time
Close
Sign in
Recover your password.
A password will be e-mailed to you.
- LOGIN / SIGN UP
- NEWS
- MARKETS
- SECTORS
- FEATURES
- Partner articles
- Airlines / Airports
- Car Rental
- Conferences
- Cruising (Ocean)
- Cruising (River)
- Destination Management (DMC)
- GDS / CRS
- Hotels & Resorts
- Hotel Management Company
- Hotel Technology
- HR / Appointments
- Insurance
- Meetings, Incentives, Conferencing, Exhibitions (MICE)
- Travel Agents (all)
- Travel Technology
- Tourism Boards
- Interviews
- Industry appointments
- Travel Bloggers
- Podcasts – Features
- Partner articles
- EVENTS
- JOBS
- TRAVEL GUIDES
- Destination NaJomtien BanAmphur BangSaray *NEW*
- จุดหมายปลายทาง นาจอมเทียน หาดบ้านอำเภอ บางเสร่ *NEW*
- South Australia Reward Wonders *NEW*
- Ponant Yacht Cruises and Expeditions
- Encore Tickets (Chinese Guide)
- Affordable Luxury in Thailand by Centara Hotels
- Rising Above the Oridinary by Conrad Bangkok
- The Best of Thailand
- IWTA SERIES
- IWTA AWARDS
- TRAVEL CLUB
Comments are closed.