Chauffeur drive business Little’s has unveiled a new brand as it looks to roll out a new online client portal.
The new look for the 48-year-old company was made to show the global reach of the firm and a refreshed image.
“Our old logo was tired so we decided it was time for a change,” Heather Matthews, managing director of Little’s told Travel Daily. “It focuses on our core values and shows the possibility of our forward and global nature.”
Its new online portal acts as a single platform where clients can view and pay invoices; add to itineraries; create name boards; add details and use a QR code to contact the driver.
“With our portal we wanted to show we are still at the forefront of the industry and reflect what our customers have been asking for,” Matthews explained. “We are building an app too so our customers have that connectivity.”
Growth for the company has continued despite the wider economic problems, with Little’s international business up 40% and 150% growth in general in the 2012/13 season.
Little’s has seen more travel to Asia, Dubai and Abu Dhabi as well as across Europe and east coast USA.
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