Lufthansa launches iPad app
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Lufthansa has launched its free mobile application (app) for the Apple iPad.The central feature of the iPad app is an interactive world map for users to finger-tap intuitively and explore the entire Lufthansa route network: The departure and destination airport are simply zoomed-in for the user to select a flight. The map shows the requested route, making flight booking or flight planning intuitive, easy and fast. The destinations are graphically illustrated and accompanied by exclusive and unusual travel information. Available, too, are useful and practical tips on different airports together with weather updates. In the German market, the Lufthansa iPad app also furnishes updates on Lufthansa’s latest fare offers. “Utilisation of these services and flight bookings on smartphones and tablet computers, like the iPad, is coming increasingly to the fore in online sales,” emphasised Marcus Casey, head of Online Sales and Mobile Services for Lufthansa Passenger Airlines. “With this iPad app, we are responding to customer requirements, allowing them to find and engage with Lufthansa from wherever they happen to be. Through personalised customer interaction and service visualisation, the new app makes the most both functionally and optically of the iPad’s potential.” The new Lufthansa iPad app can be downloaded free, worldwide, in English or German for installation on iPad’s from the iTunes App Store at http://itunes.com/apps/lufthansaforipad.
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