
Mar-Bella Collection, a family-owned Greek luxury hospitality brand, has opened its latest hotel, Avali. Set on a prime beachfront setting in Agios Ioannis Peristeron in south-east Corfu, the new hotel is less than 600-metres from the brand’s established MarBella and Nido hotels. The opening of the boutique, adult-friendly hotel, follows the meticulous rebuild of an existing property with 76 rooms and suites.

Named Avali – a dialect of Corfu, meaning ‘a small bay’ – the property is set between verdant mountains and a secluded 300-metre sandy pebbled beach on the sparkling Ionian Sea. Catering to couples, friends, solo travellers and free-spirited young families with children over six years old, the hotel sits within three-acres of lush gardens, with an expansive infinity pool and a beach bar with a distinct beach club vibe.

Avali has a strong focus on gastronomy, with Zardini (Tzardini in Corfiot, meaning ‘small garden’) an all-day Mediterranean-Asian fusion restaurant taking centre stage at the heart of the hotel. Its open kitchen serves a buffet breakfast that showcases local ingredients, followed by an à la carte fusion menu of Mediterranean and Asian dishes for lunch and dinner. From the 2026 season, Stià Grill Restaurant (meaning ‘fireplace’ in Corfiot), an à la carte grill restaurant will join the gastronomic offering, alongside a poolside food truck offering light bites throughout the day.

Guests can also enjoy the cosy Lobby Bar and Cicada Pool Bar, which operates as a casual daytime spot serving beach snacks before transitioning into an evening destination with cocktails with an array of happenings: from beach parties, live music and BBQs to open-air cinema nights.

Ensuring that Avali’s active guests are kept entertained, the hotel showcases an indoor and outdoor fitness area as well as an outdoor spa kiosk, offering spa treatments in a private beach setting. There is also a watersports centre with stand-up paddle boards, canoes and kayaks. MarBella and Nido’s facilities just moments away are easily accessible and local tavernas are also within walking distance.

The hotel solely offers a Premium All-Inclusive, ensuring that guests can enjoy the full range of luxury services and experiences without compromise. Making the most of the resort’s proximity to Mar-Bella Collection’s other two Corfu properties, guests from all three hotels can take advantage of a Dine Around programme. Utilising a daily allowance, guests can book into any of the a la carte restaurants to sample the impressive variety of cuisines on offer.

With a remarkable family legacy spanning three generations, Mar-Bella Collection remains dedicated to providing unparalleled holiday experiences for its guests across its portfolio of four hotels. Each property possesses its own distinctive character, thoughtfully designed to align with travellers’ evolving needs at every stage of life. As they journey through life, guests of Mar-Bella Collection return to find their ever-changing desires met in one of their hotels. Avali caters to a new generation of travellers, who seek luxury in a more relaxed setting that is connected to the surrounding environment. Meanwhile, MarBella provides a premium all-inclusive experience catering to the modern multi-generational family. Nido is an adults only hotel, offering a calm and elegant atmosphere, tailored for couples, friends and solo travellers. Elix, located on the mainland, appeals to families and beach lovers seeking outdoor adventure and a more off-the-beaten-track destination.

"Avali is the fourth Mar-Bella Collection property to open, with the collection expanding from one to four hotels in seven years. As we continue to diversify our offering across the group, this beachfront hotel reflects a niche in the market, catering for discerning luxury travellers who value simplicity and relaxation as much as authenticity. Offering a premium all-inclusive programme and distinct ‘Signature Life’ benefits, guests can make their stay at Avali their own, whilst enjoying the trademark Mar-Bella Collection hospitality and benefits” says Periklis Gompakis, Mar-Bella Collection’s Director of Sales and Marketing.