Australian travel-buying network CT Partners officially welcomed family-owned travel management company Sanford Travel to its prestigious membership group.
The addition of Sanford Travel brings the network’s total membership to 33.
Sanford Travel managing director Georgina Byrt said: “CT Partners is the right fit for our business and will allow us to surround ourselves with like-minded, high-performing agencies who genuinely understand the value of collaboration. The transparency and financial model are incredibly compelling; there’s nothing else like it in the market.”
Byrt added that joining up is all about shared values, saying: "We’re focused on growing our presence in events and leisure over the next two years, and CT Partners offers the ideal environment to support that growth while staying true to who we are.”
For his part, CT Partners chief executive Matt Masson declared: “We are incredibly proud that an established business like Sanford Travel recognises the value of our unique and fully transparent model. As a not-for-profit, our purpose is singular: to grow our members’ businesses, not our own. Each member is an equal shareholder and has a say in the future direction of our network. Sanford Travel’s decision to join is a strong vote of confidence in the strength and integrity of CT Partners.”
A quick backgrounder
Founded in 1987 as Sanford International Travel by Linda Brettell and John Jowett, the Sydney-based agency has evolved over nearly four decades to become a well-established player in the corporate travel sector from which it derives 70 percent of its business.
Currently under Byrt’s leadership,, the company is now poised to accelerate growth in the events and leisure segments.
Likewise, CT Partners continues to deliver exceptional value across the Australian travel industry.
Now in its 21st year, the network reports a Total Transaction Value (TTV) exceeding $2 billion, including $1 billion in preferred airline production. Members also received record overrides of $26 million, marking a 48 percent year-on-year increase.
