Sterling rise impacts ski holiday budgets: survey
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After a slow start to the winter ski season, snow is falling again across the Alps – but so has the value of sterling in popular European ski resorts.
Since Post Office Travel Money published its annual Ski Resort Report at the beginning of December, the UK pound has fallen in value by over 10 per cent against the euro and Bulgarian lev and by nine per cent against the Swiss franc.
This means that although skiers can still expect to find prices lower than a year ago in two-thirds of the 20 European resorts surveyed, they could pay as much as £66 more per person for ski essentials, meals and drinks on a one week trip than two months ago.
Andrew Brown of Post Office Travel Money said: “The trick for skiers will be to do their homework and not only research snow levels but also check resort prices for ski equipment, lift passes, tuition and living costs. There has been significant snowfall in Switzerland but prices are higher than in French resorts, where ski conditions are also improving. Our research found that prices are over 50 per cent higher in some top Swiss resorts than in French ones.”
Resort research conducted by Post Office Travel Money ski partner Crystal Ski Holidays shows that in France the cost of skiing together with meals and drinks comes to £504 in Courchevel, while skiers can expect to pay £273 more for the same items in the Swiss resort of Zermatt (£765) – 54 per cent extra. The same applies to two other world-class ski resorts. In Val d’Isère, France the ski costs add up to £513 but in Wengen, Switzerland, they will cost £654 – 27 percent more.
At the budget end of the market, snow has fallen in Bansko and the Bulgarian resort remains the cheapest option for bargain-hunters. At £260, ski costs are 40 per cent cheaper than in La Thuile (£432), one of the few Italian resorts to have seen reasonable levels of snowfall to date.
This season’s biggest price fall has been in Kitzbühel (£513). Despite the recent fall in sterling value, prices are down five per cent year-on-year and piste conditions are described as good with more snow forecast in the Austrian resort.
Vicky Hales, customer engagement director, Crystal Ski Holidays, said: “With the end of the season not far away, we’ve seen a rush of bookings in the last few weeks as many skiers snap up late deals to secure their place on the snow. With sterling sliding downhill and resort prices benefitting, the value for money snowboarders and skiers can get this year really is superb.”
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