Thailand targets wellness sector with anti-aging focus

Buyers had the chance to meet with 36 to medical tourism suppliers in Thailand
Buyers had the chance to meet with 36 to medical tourism suppliers in Thailand

Thailand has held an event designed to promote its status as a global health and wellness destination, with a focus in anti-aging procedures.

The country’s Minister of Tourism & Sports, Kobkarn Wattanavrangkul, presided over the opening of the Thailand Health & Wellness Tourism Showcase 2015 this week, which attracted 56 international buyers to the country.

“Thailand is the premier medical tourism destination with our wealth of internationally-recognised medical facilities,” said Ms Kobkarn. “Health and medical tourists are among the lucrative visitor markets for Thailand due to their high-spending power and demand for upscale tourism products and services, which is in line with our policy to focus on promoting Thailand as a quality leisure destination.”

The Thailand Health & Wellness Tourism Showcase is taking place from 14-17 September, under the theme “Anti-Aging: The Next Big Thing in Health Tourism”. In line with this concept, a series of presentations were held on various topics, including anti-aging innovation in Thailand, hormone replacement therapy and cell therapy.

The event’s 56 buyers also had the opportunity to discuss prospective business deals with 36 medical tourism suppliers in Thailand, including hospitals, anti-aging clinics, plastic surgery clinics, medical spas and health resorts.

“The average expenditure of the health and medical tourists in Thailand is about THB50,000 to THB300,000 (approx. US$1,390 to US$8,330) per trip, and they prefer to stay in five-star accommodation. During the Thailand Health and Wellness Tourism Showcase 2015 we hope that the business matching sessions would materialise into solid businesses and help generate more than THB500 million to the Thai economy,” said Juthaporn Rerngsonasa, the Tourism Authority of Thailand‘s deputy governor for international marketing.

The TAT is organising a fam trip bringing medical tourism companies and travel agencies to visit anti-aging and aesthetic centres in Bangkok, Phuket, and Pattaya.

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