Singapore’s General Hotel Management (GHM) has revealed plans to launch a brand called Tin Hotels in the Middle East.
The hospitality firm, known for its portfolio of luxury hotels under The Chedi brand, has signed a deal with development and investment firm Van de Bunt Partners to open three properties under the Tin Hotels banner – two in Dubai and the other in Muscat – by 2019.
GHM describes the new brand as upper-midscale, which are typically three-star properties.
“Various locations are currently being reviewed and assessed, such as Downtown or Marina in Dubai,” said Clement Koh, the senior vice president for sales and marketing at GHM. “Development costs will vary from project to project depending on location, but Tin Hotels is set to generate above-market yields for our investors.”
Each hotel is likely to have between 200 and 250 rooms.
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