Women in India love to travel for work: TripAdvisor
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More women than men prefer to travel for work in India while tools like Skype and video-conferencing are taking a toll on outbound business travel from the country, a survey by TripAdvisor has revealed. Economic Times reported that the study found “seeing new places on company expense” was one of the biggest travel perks for business travellers. The survey was carried in the first six months of 2011 among respondents in the government, the public sectors, private companies, multinational companies as well as among the self-employed. The survey revealed that “employees increasingly across organisations seem to be looking at technology as a viable alternative to reduce business-related travel, with government officials more inclined to seek recourse to technology to communicate than travel physically”. “The survey brought interesting trends about the Indian working woman’s behaviour and preferences contrary to traditional perceptions,” Nikhil Ganju, country manager of TripAdvisor (India) was quoted saying.The survey cited that “bulk of the women surveyed (84%) believed technology has reduced their work travel needs compared to men, who are traditionally considered to be more tech-savvy”. According to the survey, “when women are away on business trips, unattended work back in office tops the woman’s mind compared to men, whose biggest concern is their family”. Compared to men, women are likely to extend their business trips to make time for personal holidays, the survey said. The study revealed that women also took longer routes to build their airlines miles compared to men. “For newbies (young women) in the age group of 22-25, time away from the family was the least important factor,” the survey found.
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