Worldhotels is launching its new branded hotel concept in East Asia with the signing of the Worldhotel Grand Juna Wuxi in China.
The agreement with Juna Hotels Group marks the debut of the Worldhotel brand in the East Asian region, and will see the new 370-room property adopt Worldhotels’ branding and signage.
“The branded hotel solution was developed in response to demand from hoteliers for support and services from a global namewith significant recognition while still allowing them to keep their own unique character,” said Robert Hornman, managing director of Worldhotels. “Following the launch of the first ever branded Worldhotel early this year, this milestonelaunch of Worldhotel Grand Juna Wuxi launches a promising expansion of the Worldhotel brand in China, as well as Asia”.
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