Pavilion Kuala Lumpur teamed up with Alipay+ and Tourism Malaysia for the highly-anticipated return of the nationwide Malaysia Year-End Sale (MYES).
The event kicked off on 21st November and will run until 31st December 2024.
The annual retail tourism event is back after a four-year hiatus and celebrates Malaysia as a premier shopping destination.
MYES gives travellers an enhanced shopping experience with exciting deals, enticing discounts, and irresistible sales.
Significant contribution
The MYES campaign is expected to significantly contribute to Malaysia’s tourism revenue during the year-end travel season.
According to Edward Yue, general manager for Southeast Asia, Australia, and New Zealand for Alipay’s parent company Ant International, travel plays an important role in driving shared prosperity as global consumers visit businesses big and small.
Yue said: “Our goal is to help more Malaysian businesses benefit as tourism in Malaysia thrives. Through our collaboration with Pavilion KL and key industry partners, we aim to deliver a seamless and rewarding shopping experience to tourists, strengthening Malaysia’s appeal as a global tourism and shopping destination.”
Supported by shopping mall operators, hotel associations, travel agencies, airlines, KTMB, and other local tourism industry players, the MYES initiative aligns with the national sales campaign slogan, “MY Priceless Experience,” promising a valuable and enriching experience for all visitors.
