Global cruise firm Norwegian Cruise Line Holdings Ltd announced the launch of its new Loyalty Status Honoring Program today, 30th September.
This new programme enables guests to have their loyalty status honoured across all three of the company’s cruise brands, namely Norwegian Cruise Line, Oceania Cruises, and Regent Seven Seas Cruises.
Beginning with sailings departing on 15th October this year, members of Latitudes Rewards, Oceania Club, and the Seven Seas Society will be able to have their loyalty tier honoured at the closest corresponding tier across all three brands on a per-cruise basis.
As company president and CEO Harry Sommer puts it: “We want our guests to feel rewarded whenever they choose to sail within our family of award-winning cruise brands. With the new Loyalty Status Honoring Program, our guests can experience more of what makes each brand special, while still enjoying the loyalty recognition they’ve worked hard to achieve.”
With 34 ships sailing to more than 700 destinations worldwide, the NCLH Loyalty Status Honoring Program empowers guests to discover new ways of travelling, whether it’s enjoying exciting sailings aboard Norwegian Cruise Line, indulging in The Finest Cuisine at Sea with Oceania Cruises, or experiencing unrivaled, all-inclusive cruising with Regent Seven Seas Cruises.
Charting the course via brand exploration
NCLH’s Loyalty Status Honoring Program underscores the company’s Charting the Course strategy by encouraging brand exploration, strengthening guest loyalty and elevating the overall guest experience.
By honouring loyalty across its portfolio, the company is deepening its connection with guests while opening the door to new ways of experiencing its award-winning brands.
That said, loyalty programme members across the three brands can enjoy the following perks:
- Recognition Across Cruise Brands: Members of Latitudes Rewards, Oceania Club, and Seven Seas Society will now see their loyalty status honoured across all three cruise lines, making it easier than ever to explore all brands while enjoying recognition;
- Elevated Guest Experience: Guests can sail confidently knowing their loyalty is valued no matter which brand they choose, enhancing every voyage with the perks they’ve earned;
- More Ways to Explore: With 34 ships sailing to more than 700 destinations, the program unlocks a broader range of vacation styles, itineraries and experiences across the company’s portfolio; and
- Commitment to Loyalty: This program underscores the company’s dedication to rewarding its most loyal guests while encouraging them to discover the unique offerings of each brand.
