Cruise Planners, the largest home-based travel agency franchise in the US, has been named a Top Franchise for 2026 by Franchise Business Review (FBR). This marks the 16th time the company has received this accolade, reflecting its commitment to innovation and franchisee support. The recognition comes as LinkedIn reports a 50% increase in individuals identifying as travel advisers, underscoring the growing appeal of travel careers.
The FBR's annual report, based on thousands of franchise owner surveys, evaluates satisfaction and franchise system health. Cruise Planners excelled in categories such as Training, Support, and Leadership, with franchisees rating it 99 out of 100. Michelle Fee, founder and CEO of Cruise Planners, stated, “We continue to set the standard for how companies should support their franchise community.”
Cruise Planners' success is attributed to its proprietary CP Maxx technology platform and comprehensive training programmes like STAR University. These resources equip franchisees to thrive in the dynamic travel industry, even without prior experience. The company's dedication to providing world-class resources and marketing tools ensures franchisees are well-prepared to navigate the evolving landscape.
Founded in 1994, Cruise Planners supports a network of 3,000 franchise owners with innovative marketing and technology tools. It has been recognised as the No.1 travel franchise by Entrepreneur magazine for 18 consecutive years and continues to lead in the travel franchise industry. As interest in travel careers grows, Cruise Planners is poised to support new agents in launching successful careers.
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