Representative Image: Aerial view of west bay doha skyline. Financial hub of QatarQatar Tourism and Visit Qatar have announced a robust performance for 2025, marking significant milestones in the country's tourism sector. Visitor numbers increased by 3.7%, totalling 5.1 million, with December alone seeing 674,000 arrivals—a 16% rise compared to the previous year. This growth was largely fuelled by international events such as the FIFA Arab Cup Qatar 2025.
The hospitality sector also saw notable improvements, with 10.8 million room nights sold, an 8.6% increase from 2024. Accommodation revenue reached $2.28 billion (QAR 8.3 billion), reflecting a 12% year-on-year growth. The year was characterised by strategic marketing and partnerships, with over 35 global partnerships and 95 marketing campaigns across 19 markets. The Qatar Calendar hosted more than 600 events, and the MICE sector attracted over one million business visitors, securing 14 international event bids for 2026 and 2027.
Service excellence was highlighted by the launch of Taste of Qatar, inspecting 800 restaurants and awarding 150 with 3-Star certification. The MICHELIN Guide Doha continued to expand, and workforce development saw over 55,600 Qatar Host and 13,000 Qatar Specialist programme completions since 2022.
Digital advancements were made through Hayya, processing nearly one million e-visa applications and supporting major events with over 1.1 million ticket scans without disruptions. Cruise tourism also progressed, with 72 cruise calls planned for the 2025–2026 season.
These achievements position Qatar Tourism and Visit Qatar for continued growth in 2026, aligning with Qatar National Vision 2030.
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