The Ascott Limited, a wholly owned lodging business unit of CapitaLand Investment, has announced a record signing of 19,000 units across 102 properties in 2025, reflecting a 27% increase from the previous year. This expansion is part of Ascott's asset-light strategy, focusing on high-fee segments such as resorts and leveraging franchise momentum.
Ascott's growth strategy has seen it enter over 10 new cities across Asia Pacific and Europe, including notable entries in Wellington and Taipei. The company now operates and is developing more than 1,000 properties with over 176,000 units globally. Kevin Goh, CEO of Ascott, highlighted the company's ambition to exceed its S$500 million fee revenue target as pipeline projects become operational.
The expansion includes the debut of Ascott's flagship brand in Taipei with the 185-room Ascott Nangang Taipei, set to open in 2027, and the introduction of the lyf brand in Wellington. The company also marked its first entry into Vietnam with the 693-unit HARRIS Resort Cam Ranh.
Franchise agreements accounted for over a quarter of the new signings, with significant growth in East Asia and Australia. Conversions also played a key role, with over 38% of units signed in 2025 being conversions, demonstrating Ascott's ability to reposition assets swiftly.
Ascott's strategic expansion and diverse brand portfolio position it to capture growth in high-demand segments, reinforcing its status as a leading global hospitality company
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