Radisson Rewards, the loyalty programme of Radisson Hotel Group, has announced a series of new partnerships aimed at enhancing benefits for its over 27 million members. These collaborations, introduced in 2025, span banking, travel, and lifestyle sectors, offering members more opportunities to earn and redeem points globally.
The programme has significantly expanded its banking network in high-growth regions such as the UK, Europe, the Middle East, and Asia. Notably, Al Rajhi Bank in Saudi Arabia and HSBC Bank in Qatar and the UAE have joined as partners, allowing seamless points conversion from their loyalty programmes to Radisson Rewards. In India, partnerships with HDFC Bank and Axis Bank have been established, whilst in the UK, a collaboration with Capital on Tap offers exclusive benefits to business credit card holders.
Radisson Rewards has also launched the Radisson Rewards Shop, enabling members to earn points on everyday purchases from brands like Fnac, Sephora, Adidas, Nike, Apple, and Samsung. This initiative positions Radisson Rewards as a lifestyle ecosystem, rather than just a travel programme. Additionally, the partnership with GetYourGuide allows members to earn points on travel tours and activities worldwide.
Ana Martinez de Velasco, Global Director of Radisson Rewards, stated, “By integrating with leading brands across banking, travel, and retail, we are giving our members more ways to earn, more ways to engage, and more reasons to stay loyal.” With over 1,600 hotels in its portfolio, Radisson Hotel Group continues to offer members diverse opportunities for exceptional experiences
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