Luxury brand Conrad Hotels & Resorts and midscale Hilton Garden Inn will debut in Kuwait in 2019.
This 158-guestroom Conrad property will form part of the extension of the Mall’s ‘Prestige’ district, which opened in 2012. The hotel will feature a ballroom, multiple dining options, and an outdoor pool and spa.
The hotel’s design concept will complement the Prestige district’s use of copper and rare ‘Portoro’ stone, imported from the mountains of Italy.
The Hilton Garden Inn Kuwait will become the brand’s largest hotel in the Europe, Middle East, and Africa region. Boasting 430 guestrooms in a tower at the northern end of the Mall, the main entrance of the property will be located in ‘The Forum’.
The property will also border the new ‘Electra’ district set to create a vibrant international atmosphere inspired by the bright lights and high technology of cities such as Tokyo and Hong Kong.
Hilton’s new properties form part of an ambitious project with Al-Rai Real Estate Co – owned by Mabanee Co – which will see almost $1billion invested in The Avenues Mall in Kuwait City. Both hotels will be managed by Hilton Worldwide and will be located on opposite sides of the mall. The complex itself is located off Kuwait’s Sheikh Zayed Bin Sultan Al Nahyan Road.
Rudi Jagersbacher, president, Middle East, Africa & Turkey for Hilton Worldwide, said: “We’re delighted to be working with Al-Rai as part of the fourth phase expansion of The Avenues. With its number of shopping outlets set to increase by nearly 50%, demand for accommodation at a site which already attracts millions of visitors every year is set to increase substantially.
“Our Conrad and Hilton Garden Inn brands will enable us to cater for guests seeking either smart luxury or affordable accommodations during their stay.”
Mr. Mohammad Alshaya, chairman, Mabane, added: “In planning the fourth phase of the expansion of this immense project, one of the most exciting additions, we are making is to provide the ability for visitors to make their stays easier by staying inside Avenues itself.
“Having hotels as part of The Avenues development will enhance the quality of the experience and the service we provide to our visitors. This will in turn support internal tourism and also place Kuwait on the regional tourism map. We have seen increasing numbers of visitors from abroad, in particular from the countries of the Gulf Cooperation Council, and this is a strong indication of the revival of tourism in the country.”
Mr. Waleed Alsharian, chief executive officer, Mabanee said: “We believe Hilton is the ideal partner to provide accommodation to match the expectations of our luxury shoppers while also providing more affordable alternative as we continue to diversify our retail and entertainment offering.”