Simply Sweden is offering guests a festive experience with its new break Jokkmokk Christmas market.
The three-night escorted trip includes a visit to a new Christmas market in the pretty town of Jokkmokk, which is a place where the Sami showcase their traditions and sell handicrafts.
For more than 400 years, Jokkmokk has been a meeting place of the indigenous people, where they still come together in winter to trade handmade crafts, clothing, food and jewellery.
Launched last year, the Christmas market is now an annual event aimed at helping the Sami preserve their endangered nomadic way of life.
In line with its sustainable tourism policy, Simply Sweden is offering a maximum of 16 places on the December trip, which is now available to book.
Other highlights of the new break include the chance to have Sami guides explain the customs and lifestyle of this reindeer-herding people, and a ‘wilderness’ meal that lets guests taste a range of seasonal Lapland delicacies. Northern Lights excursions, snowmobiling and cross-country skiing are also on offer.
Guests will stay in traditional Hotel Akerlund, which received its first guests in 1928 and has been the hub of the Jokkmokk cultural scene ever since. The renowned local restaurant Viddernas Hus will be the venue for the wilderness meal, where reindeer, moose, mountain fish and capercaillie are on the menu.
Jokkmokk’s location just inside the Arctic Circle offers a base for exploring the frozen lakes and snow-covered Taiga – the boreal forest – where thousands of reindeer roam free.
The trip is priced from £1,375pp, based on two sharing, including all flights, transfers, three nights’ half board at Hotel Akerlund and a full-day Sami cultural experience. Departs 7 December, 2017.
