Cross Hotels & Resorts has announced the signing of Cross Bali Uluwatu, a new upper-upscale resort located just 200 metres from Bali's iconic Suluban Beach. Developed in partnership with PT The Cube Group, this venture marks a significant step in Cross Hotels & Resorts' expansion across Indonesia, focusing on destinations that blend design, culture, and commercial success.
The resort, featuring 120 keys, is designed to offer expansive ocean and sunset views, embodying a commitment to long-term value creation. Jihong An, Executive Director of Cross Hotels & Resorts, highlighted the importance of Uluwatu as a destination, stating, “Uluwatu is one of Bali’s most compelling destinations, and Cross Bali Uluwatu embodies exactly what our growth strategy stands for; meaningful sites, strong partnerships, and design with purpose.”
PT The Cube Group, known for its innovative approach to real estate and hospitality, aims to create a destination that honours the local landscape and culture. Dauren Nurgaliev, Director & Co-Founder of PT The Cube Group, remarked, “We are driven by the belief that exceptional destinations are born from purpose and place.”
Evan Burns, Country Manager for Indonesia at Cross Hotels & Resorts, added that the resort is a testament to their 'Luxury by Design' philosophy, ensuring that every aspect of the guest experience is thoughtfully crafted. This development further cements Cross Hotels & Resorts' position as a key player in Indonesia's hospitality sector, with plans to expand its portfolio across the Asia-Pacific region by 2029.
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