Content and Community Lead (12 month maternity cover) – New Malden
Flight Centre Travel GroupJob Description
We’re looking for a passionate and enthusiastic wordsmith with around 5 years’ experience in content creation to join our talented, growing marketing team on a 12-month contract. ✍️
Our ideal candidate will have a genuine love of travel, bags of creativity, a keen eye for detail, and be up-to-date with all the latest social media trends – while also being a strong proof-reader, writer and editor.
You will work with local and global teams to create fun and engaging UK-centric travel content for web and social – from writing blogs to managing a variety of content projects and campaigns – all in line with our brand ethos: to open up the world for those who want to see.
What you’ll get in return is pretty good too: this unique and varied role comes with some incredible benefits, including a competitive salary, hybrid/remote working options and – most importantly – the opportunity to travel the world on content-gathering trips.
If this highly productive, flexible, travel-loving individual sounds like you, we can’t wait to hear from you! Read on to find out more.
What we expect from you…
Create content that engages, informs and inspires, raising our brand profile in the UK.Accountabilities
Work closely with the Head of Marketing to prioritise content requirements for the UK business.
Work closely with the Global Content Lead to ensure global campaigns are executed in the UK and satisfies the needs of all regions.
Demonstrate flexibility and adaptability to ever-changing marketing needs as the demand for travel increases.
Track and leverage results to determine what channels / content is performing well.
Upload and maintain website pages in our CMS (Drupal 7).
Proof/edit copy for campaigns, EDMs, blogs etc.
Work with global colleagues to leverage evergreen content across all countries, enhance SEO, and execute new global platforms and technologies – including a new global website.
Support the team with showstopping copywriting, adapted to the context – whether this is created by yourself or outsourced to a chosen contractor/provider, or lifted from global counterparts.
Be the custodian of our local tone of voice and ensure everyone across the team and wider UK business is leveraging it to the fullest.
Manage and monitor all our online communities – namely Facebook, Instagram, Twitter and YouTube to drive growth in followers/subscribers.
Ensure all comments are responded to in a timely manner and forwarded onto the appropriate teams (for complaints & enquiries).
Create timely, innovative and on-trend/news-worthy content to drive engagement and increase our following.
Competitor analysis – regularly review what other travel and leisure companies are doing to ensure we’re offering comparable/more engaging and inspirational content/deals on the right channels.
Work with the Head of Marketing to discuss and finalise what portion of the annual marketing budget can be attributed to content.
When required, work with 3rd parties to deliver the above. This may include agencies, freelancers, contractors, and tourism partners.
Skills And Capabilities
Passion for travel (and travelling!)
Content management knowledge
Content management systems
Copywriting & editing
Prioritisation & planning
Social media & community management
Analysis & reporting
Attention to detail
Multi-tasking
Building relationships
Customer focus
Qualifications & Experience
Degree qualified or equivalent experience – Essential
Min 5 years’ experience in content creation and writing – Essential
Experience in community management (Sprinklr knowledge desired) – Essential
Experience in Drupal 7 Content Management Tool (or similar) – Essential
What We Offer
Hybrid working – including remote working options & flexitime.
Hours: 37.5 p/w
Rewards platform, cash health plan, travel discounts, in-house financial advice
Employee share plan
Consistently recognised externally as a ’Great Place to Work’
Fun, social, egalitarian culture with focus on ownership and responsibility
Global career opportunities in a network of brands and businesses
Ongoing training and professional development
Proud Corporate Social Responsibility platform through the Flight Centre Foundation, Responsible Travel Charter, and Brighter Futures programs
This is a fantastic opportunity for the right candidate. If you’d like to start your career with one of the world’s leading travel companies, apply today.We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, gender identity, sexual orientation or age.
About The Company
![Flight Centre Travel Group](https://www.traveldailymedia.com/assets/2019/02/FC-logo02_colour_bg-white_1000px.png)