Fred. Olsen renews World Indoor Bowls Championship sponsorship
Contributors are not employed, compensated or governed by TD, opinions and statements are from the contributor directly
The 2013 World Indoor Bowls Championships has named Fred. Olsen Cruise Lines as the title sponsor of next year’s event.
The Championships, which will run from 11 January to 27 January 2013 at the five-star Potters Leisure Resort, will be held in Hopton-on-sea in Norfolk and will be the second time Fred. Olsen has sponsored the event.
The line also partners with No Fly Cruising.com, Potters’ specialist company, on an Cruising with Bowls cruise where passengers compete in a tournament.
Nathan Philpot, sales and marketing director for Fred. Olsen Cruise Lines, said: “At Fred. Olsen Cruise Lines, we are always looking to bring our guests new and innovative experiences on board our cruises, and this sponsorship deal with Potters – home of world indoor bowls – and our partnership with No Fly Cruising gives our customers the chance to indulge their passion for the sport, whilst enjoying the comfort and style of a Fred. Olsen cruise. We are sure that the forthcoming Championships will be every bit as thrilling as this year’s event, and we wish all the competitors the very best of luck.”
The event is due to be shown live on the BBC, Eurosport and Sky TV.
“We are delighted that Fred. Olsen Cruise Lines has once again become title sponsors for the World Indoor Bowls Championships,” said John Potter, owner of Potters Leisure Limited and Cruise Experts Limited, trading as No Fly Cruising. “There are tremendous synergies between our two businesses and the sport of bowls and I look forward to developing these, particularly as we look to expand our Bowls Cruise programme with our first ‘Mediterranean Bowls Cruise’ onboard Fred. Olsen’s Balmoral in 2013.”