India’s hotel outlook top draw
India is among the most profitable destinations in the world to run a hotel business, ranking fifth in a global survey.
According to a recent TripAdvisor business outlook survey, 6% of Indian hoteliers rated their business as extremely profitable, while 29% said it was very profitable through the last six months.
“Most survey results for India cue a positive industry sentiment. In fact, we designed an industry scale based on survey response on economic and business outlook of properties, which indicate better than average business health for India, which ranks second in the APAC region behinf Indonesia, and fifth in the world,” said Nikhil Ganju, Country Manager, TripAdvisor India.
The positive business outlook also seems to be evident from the staffing plans in the second half of 2012, as India ranks the highest globally among all countries surveyed for staff turnover based on increased staff levels, with 39% of respondents likely to take on additional workers this year.
There are signs however, that the Indian hotel market place is becoming increasingly competitive. India is following a global trend, with over 50% of businesses offering discounts on room rate and 48% giving access to special amenities, such as free Wi-Fi.