ITB Asia introduces four new conferences


Four new conferences to join the line-up for this year’s ITB Asia in response to emerging travel trends.

The Sands Expo and Convention Center

These include panel discussions on the boom in the luxury hospitality and retail segments, new developments in the Chinese corporate travel market, travel buyer and supplier collaborations, and a first look at the lucrative cruise industry.

Taking place over the first two days of the event, the four sessions will enhance more than 3,700 minutes of quality content to be delivered during the show.

“To keep our delegates at the forefront of travel, we have assembled a record conference programme line-up and are bringing in speakers who are at the top of their respective industries to deliver the latest knowledge and insights to capitalise on these trends,“ said Nino Gruettke, Executive Director of ITB Asia.

ITB Asia 2012 will be held from 17-19 October at The Sands Expo and Convention Center, Marina Bay Sands, Singapore. 

The conference programme will kick-off on the first day of the show with a keynote speech from Horst Schulz, President & CEO Capella Hotels, who will share insights on “The Global Hospitality Industry Today and Tomorrow”.

The programme will continue with the ‘Luxury Retailers vs Luxury Hoteliers‘ panel discussion featuring speakers representing some of the best brands in the business including Capella Hotels, LVMH and Hilton Worldwide‘s Waldorf-Astoria and Conrad brands. In this session, industry heads will weigh in to discuss the flourishing relationship between luxury retail and hospitality markets, and how both industries will stand to benefit from the collaboration.

The session addressing new developments in Chinese corporate travel market will also take place on 17 October. Led by Welf Ebeling, Regional Director Asia, GBTA, The‘GBTA: Corporate Travel Update from China‘ session will discuss latest research findings on China’s economy and growth of business travel expenditure. The panel of experts includes Dean Fowles of Rio Tinto, Blake Hedger of Carlson Wagonlit Travel as well as Cinn Tann of Jin Jiang International Hotel Management.

The recent development of regional cruise facilities will provide a catalyst for further cruise tourism development throughout the region. Leveraging on this trend, ITB Asia is introducing its first in-depth panel session on the cruise industry. Taking place on the second day of the show, ‘Asia Cruise Association Panel session: Navigating the Cruise Industry Towards Greater Profits‘ will be facilitated by the ACA, a leading association devoted to the growth of the cruise industry in the Asia-Pacific region. The session will serve as a dedicated platform for delegates to convene and learn about aspects of managing a profitable cruise business. Interested participants can also join in the training session for prospectives interested in the ACA business.

The final conference session led by Association of Corporate Travel Executives (ACTE) on ‘Building a More Collaborative Relationship Between Buyers & Vendors‘ is scheduled to take place on 18 October. Moderated by Kurt Knackstedt, Category Lead, Global Sourcing, Travel and Expense Management at Rio Tinto, the conference session will address and go through key aspects of building successful relationships between travel buyers and suppliers. The panel will be represented by experienced industry professionals including Peter Ko, Global category Manager from Travel Standard Chartered Bank, Edwin Cheng, Regional Director of Asia Pacific Pegasus Solutions, as well as Timothy Tan, Regional Director of Sales of South East Asia Mandarin Oriental Hotel group.

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