Journey Beyond announced today, 24th February, that it has entered an agreement with Kelsian Group to acquire its SeaLink tourism portfolio.
This strategic move will enable Journey Beyond to further expand its range of incredible travel experiences across Australia’s most iconic destinations.
The acquisition includes SeaLink and Captain Cook’s tourism operations across Sydney Harbour, Perth and the Swan River, the Whitsundays, Bruny Island Tasmania and Darwin, along with the iconic Kingfisher Bay and K’gari Beach Resorts, Murray Princess Cruising and Adelaide Sightseeing tours.
Completion of the transaction is subject to customary processes and regulatory approvals.
A perfect addition
According to chief executive Chris Tallent: “This agreement marks an exciting step forward for Journey Beyond. We are proud to broaden our portfolio with a collection of highly respected tourism businesses that share our commitment to delivering extraordinary guest experiences. They are also highly complementary to our existing brands as they create new opportunities for guests to seamlessly extend their journeys across Australia whether that’s transitioning from rail to reef, river to resort, or city to sea and further cements Journey Beyond’s leadership in experiential tourism.”
Complementing Journey Beyond’s existing portfolio, including its iconic rail expeditions, immersive lodges and adventure experiences, the expanded network will unlock new opportunities for guests to extend their journeys.
Indeed, travellers can easily move forward from an Outback rail adventure north to the Tiwi Islands, to discovering Adelaide and South Australia through curated sightseeing experiences.
