Belina Lee, Deputy CEO, Transformation & Growth, Mandai Wildlife Group (left), and Ms Deborah Heng, Country Manager, Mastercard (right) sign a Memorandum of Understanding to collaborate on regional marketing activities aimed at attracting visitors to the Mandai Wildlife Reserve in Singapore. Photo credit: Mandai Wildlife Group Mastercard and Mandai Wildlife Group announced a two-year strategic collaboration to jointly promote the Mandai Wildlife Reserve in Singapore as a must visit on travel itineraries. This collaboration taps into Mastercard’s extensive cardholder network and deep market insights to drive targeted campaigns across Southeast Asia, India, Australia and North Asia, as well as Mandai Wildlife Group’s strength in delivering diverse and immersive world-class nature and wildlife experiences.
Starting August, Bird Paradise launches a new dining experience at Crimson Restaurant available to all visitors. Photo credit: Mandai Wildlife Group
Belina Lee, Deputy Chief Executive Officer, Transformation & Growth, Mandai Wildlife Group said: “As the Mandai Wildlife Reserve continues to grow as a multi-faceted destination featuring world-renowned wildlife parks, nature-themed lifestyle experiences, and sustainable accommodations, this collaboration with Mastercard presents an exciting opportunity to connect with a broader global audience. Together, we are creating exclusive offerings that nurture a sense of stewardship – inviting travellers to rediscover nature, forge meaningful connections with wildlife, and create lasting memories through the immersive experiences our precinct offers.”
As part of this collaboration, Mastercard cardholders will enjoy a host of privileges, from curated wildlife experiences and attractive deals across the Mandai Wildlife Reserve. This includes the precinct’s five wildlife parks – Singapore Zoo, Night Safari, River Wonders, Bird Paradise, Rainforest Wild – as well as overnight stay options at Mandai Rainforest Resort by Banyan Tree, the soon-to-launch Colugo Camp, and the upcoming new indoor attractions, Exploria and Curiosity Cove. These exclusive privileges will be available through the Mandai Wildlife Reserve website and Priceless.com, a Mastercard platform that unlocks access to extraordinary experiences such as meaningful travel moments and nature-themed getaways.
Mastercard cardholders enjoy 10% onsite discount off in-park retail and F&B outlets at Singapore Zoo, Bird Paradise, Rainforest Wild ASIA, River Wonders and Night Safari
“Mastercard is proud to be collaborating with Mandai Wildlife Group on ways to bring people closer to wildlife and nature. Singapore’s unique wildlife parks are constantly innovating to surpass visitor expectations, and this collaboration enables us to create meaningful moments and unforgettable experiences that go beyond the ordinary. Whether it is a weekend family outing or a discovery-filled holiday, cardholders in Singapore and around the world can look forward to lasting, curated memories with their loved ones,” said Deborah Heng, Country Manager, Singapore, Mastercard.
To celebrate the launch of the collaboration, Mandai Wildlife Group unveiled “Lunch in the Wild”, which commences in August. This new dining experience at Bird Paradise begins with an intimate avian encounter at the Sky Amphitheatre, where guests can enjoy guided interactions with birds like macaws and cockatoos. This is followed by a specially curated four-course themed lunch at Crimson Restaurant, where diners will savour their meal while taking in the views of perched macaws against the stunning backdrop of Hong Leong Foundation Crimson Wetlands. There is limited seating available each day. To elevate the meal, guests can opt for bespoke cocktails created in collaboration with PLUME, the destination cocktail bar at Pan Pacific Singapore known for crafting unique creations inspired by the beauty and diversity of bird species. A 1-for-1 cocktail promotion is available exclusively to Mastercard cardholders.
