Myanmar will host its first international travel trade event in Bagan this weekend.
Tour operators, hoteliers, international organisations and government officials from the Greater Mekong Sub-region and around the world will convene at the Travel Leaders Symposium on Sustainable Tourism on Sunday, where they will map out strengths, opportunities and challenges of managing the anticipated tourism boom in Myanmar.
With the outlook of increased international engagement and a relaxation of regulations, business leaders, investors and global tourism professionals are enthusiastic about the prospects of engaging with Myanmar.
Organisers expect over 100 participants at the event, where sessions will be held on topics such as sustainable tourism and the environment, best-case practices in community-based tourism and using social media for responsible tourism development. Participants will also examine how modern technology such as electronic visas can contribute to the growth of arrivals and the efficiency of tourism in Myanmar and the Greater Mekong Sub-Region. The event will wrap up with a Travel Leaders Roundtable Discussion entitled, The Future of Sustainable Tourism in Myanmar.