New TV ad campaign launched by Fred. Olsen
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Fred. Olsen Cruise Lines is launching a new TV advertising campaign which will air throughout February.
The advert focuses on the company’s nine UK departure ports with cruises sailing to over 200 destinations, ending with a call to action to request a brochure. This is aided by a further 10 second ad highlighting discounts of up to 25% for bookings taken before the end of the month.
The ads will run until 21 February, featuring on ITV3, Channel 5, Gold, Watch, the Travel Channel and the Holiday and Cruise Channel.
Head of marketing, Justin Stanton, said: “This campaign highlights the many great offers in our cruise sale and helps to remind our guests and potential guests about the huge choice of cruises on offer, sailing from so many convenient ports around the UK.
“The unique brand identity is instantly recognisable and really reflects the friendly, relaxed style we are known for at Fred. Olsen.”