OurAfrica.Travel, the virtual trade show, is set to return from 16 to 20 March 2026, providing a global platform for networking and collaboration.
With 159 exhibitors from Africa and the Indian Ocean Islands and 192 buyers already confirmed, the event promises to be impactful, showcasing a diverse range of hotels, lodges, destination management companies, and tourism boards.
The innovative platform is designed to facilitate meaningful connections through dynamic profiles, allowing participants to assess potential partnerships effectively.
The show also features interactive chat functions and a news feed, enhancing networking opportunities without the need for travel expenses or a significant carbon footprint.
Flexible schedules and other perks
The event's flexible scheduling allows participants to manage their availability, accommodating meetings around their regular work commitments.
This flexibility is crucial for maximising the benefits of the show. Additionally, the platform supports multiple team members from exhibitors and buyers, enabling comprehensive training sessions and participation from various locations.
The virtual format is particularly advantageous for smaller, owner-run properties and remote operators, allowing them to participate without the logistical challenges of in-person trade shows.
The spirit of collaboration and community, or ubuntu, remains central to the event's success, with partners such as Wetu, ATTA®, and Nightsbridge continuing their support.
Last year's event in February 2025 saw significant engagement, with over 7,000 meetings, nearly 45,000 messages exchanged, and more than 20,000 connections made.
Those interested in participating in the 2026 edition are encouraged to register by 3 March 2026.
```