Hotelbeds and OYO Hotels & Homes has announced a strategic global distribution partnership, representing OYO’s first distribution partnership with a bedbank.
A first for OYO, the new deal provides the hotel brand access to more than 60,000 travel buying intermediaries around the world that use the Hotelbeds platform, including tour operators, airline websites, points redemption programs, loyalty plans, and MICE operators from more than 140 source markets.
In return, Hotelbeds’ clients will have access to OYO’s portfolio of more than 18,000 franchised and leased hotels and over 10,000 homes and villas, across ten countries – including India, China, Malaysia, Nepal, the UK, UAE, Indonesia, the Philippines, Kingdom of Saudi Arabia, and now Japan.
“One of the most talked about hotel brands”
Mark Redmond, head of global chains at Hotelbeds, commented: “OYO Hotels & Homes is one of the most talked about hotel brands currently and is massively shaking up the entire sector, posing a challenge to much bigger incumbents. So, we at Hotelbeds are very pleased to be the first travel distributor given the privilege to work with them.”
Through this partnership, OYO Hotels & Homes will be able to distribute its hotel rooms via both the wholesale channel, which operates under the ‘Hotelbeds’ name and the retail travel agent channel, which operates under the ‘Bedsonline’ brand – all united under one contract.
“A new offering for our 60,000 plus travel buying clients”
Redmond added: “As the largest budget hotel chain, it represents a new offering for our 60,000 plus travel buying clients using our platform, such as travel agents and tour operators – meaning our distribution channel sits perfectly with their needs. Whilst they currently have an impressive 515,000 rooms, they’re set to increase up to 1 million by the end of the year and we’re looking forward to helping them find incremental and higher-yielding bookings for many of those rooms”.