Representative ImageGlobal hospitality technology company OYO has reported a 20% year-on-year (YoY) increase in summer holiday bookings. Coorg topped the chart with 480% growth in bookings followed by Tirupati and Vishakhapatnam with 84% and 82% growth respectively. Additionally, Kochi also emerged as one of the most popular destinations with 77% YoY growth in bookings.
These insights are drawn from booking trends observed between April and June 2025 (Q1 FY26).
The booking data further indicates that the growth was driven by a surge in family vacations and group travel, with religious tourism emerging as a key trend. Travelers also favored short-haul getaways to destinations like Shimla, Nainital, Manali, Mussoorie, and Pondicherry, while there was a notable rise in interest for offbeat locations such as Chikmagalur (Karnataka), Pachmarhi (Madhya Pradesh), Mount Abu (Rajasthan), and Lansdowne (Himachal Pradesh).
The surge in bookings was significantly driven by two long weekends in April, which includes Mahavir Jayanti and Vaisakhi (April 10–13), and Good Friday and Easter (April 18–20) as travelers took advantage of the extended breaks to visit nearby leisure hotspots. Other key weekends, including Buddha Purnima (May 10–12) and Eid-ul-Adha (June 6–8), also saw strong demand, particularly across North India, further fueling the overall growth in bookings.
Additionally, OYO Total Holidays, OYO’s integrated travel services platform offering end-to-end holiday solutions, has also contributed to this growth through strategic partnerships with leading airlines, local transport providers, top-rated restaurants, and government-certified guides ensuring seamless travel experience. From easy bookings and smooth transfers to curated experiences and 24/7 assistance, the platform is designed to make every trip memorable, convenient, and hassle-free.
Commenting on the development, Varun Jain, Chief Operating Officer, OYO said: "The growth is an outcome of our sustained expansion efforts in key leisure markets and a sharpened focus on premium and family travel segments. With an enhanced portfolio of more than 1300 company-serviced hotels, OYO is well-positioned to sustain this momentum through the upcoming festive and winter travel seasons.
OYO also launched limited-period complimentary stays at over 1,100 company-serviced hotels in popular holiday destinations across India during the summer vacations which encouraged repeat visits driving the surge in bookings during this period.
OYO’s focus on promoting summer holiday travel aligns with the government’s agenda to boost domestic tourism by improving accessibility and affordability. By expanding its network of company-serviced hotels in key leisure and tier-2 destinations, OYO is helping disperse tourist traffic beyond metros.
Its tech-driven booking platform makes travel more convenient for families, solo travelers, and women groups. This complements government efforts under schemes like Swadesh Darshan and UDAN to develop regional tourism circuits.
