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Andrew Ward

Vice President Marketing & Customer Experience at Jazeera Airways K.S.C

Kuwait City, Kuwait

andrewrl.ward@googlemail.com

Full Name : Andrew Ward

Location : Kuwait City, Kuwait

Experience of : Andrew Ward

Position : Vice President Marketing & Customer Experience

Company Name : Jazeera Airways K.S.C

Company's Location :

Position : SVP Marketing & Guest Experience

Company Name : Air Berlin

Company's Location :

Position : VP Marketing

Company Name : Etihad Airways

Company's Location :

About Andrew Ward

• Leading new marketing strategy across digital, social, ATL, CRM and PR channels
• Introducing new CRM Oracle platform for personalised targeting and revenue generation
• Digital Marketing – managing programmatic campaigns, testing DSPs and optimisation of creative, PPC and SEO
• Expansion of social media platforms and content production
• E Commerce: leading new web and app upgrade u/x program
• Introduction of new ancillary revenue streams – seat selection, buy-on-board menu, in-flight shop, IFE advertising
• Development of tactical promotional campaigns to support shoulder sales periods
• Manging PR strategy and campaigns
• Implementing new brand platform & identity
• Design of cabin interiors for new A320neo aircraft
• Introduction of new IFE system
• Development of new Loyalty Program

Position : Vice President Marketing & Customer Experience

Company Name : Jazeera Airways K.S.C

Company's Location :

Air

The Flightpath to Recovery: A Debate

Andrew Ward from Jazeera Airways discusses the Flightpath to Recovery in this featured guest column

Andrew Ward · Mar 30, 2020

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