Michael Yates

Currently working as Managing Director at V Concepts

Hong Kong

About Michael Yates

Mike Yates has spent more than 20 years creating successful strategies and solutions for companies and governments in the Asia Pacific region specializing in the travel technology, distribution and tourism services sectors. A former news journalist and advertising agency executive, Mike has held senior management roles with Travelport, the Pacific Asia Travel Association and Tourism Australia and managed his own consultancy business. Key projects included a successful post-SARS tourism recovery campaign and a strategic branding and marketing plan for ASEAN. Today, he continues to do consulting work and recently began a blog on global issues.

Read more…. www.mpyblog.com


Testimonials
Gary Marshall

Founder

Michael Yates was my client

I had the pleasure of working with Michael in his capacity as a client of Travel Daily Media during his Travelport days. Michael is a wonderful people person, someone who brings people together and brings out the best in everyone. I highly recommend Michael to any prospective employer or organisation looking for a consultant across a broad spectrum of skillsets and disciplines.

Managing Director

V Concepts • Hong Kong

May 2018 - Present • 2 years 1 months
V Concepts provides high quality translation, editing and writing services to public and private sector clients across Asia Pacific.

Managing Director & Founder

Taramax Consultants • Hong Kong

Apr 2018 - Present • 2 years 3 months
Strategic consulting services, including branding, marketing, communication, planning, crisis management and recovery.

Group Marketing and Planning Director

Travelport Asia

Feb 2017 - Apr 2018 • 1 year 2 months
Driving marketing engagement with our 90+ distribution partners globally

Marketing Director, Asia Pacific

Travelport Asia

Sep 2009 - Jan 2017 • 7 years 5 months
Strategic marketing communications for Travelport across Asia Pacific. Travelport is a leading global travel services company, which owns the Galileo and Worldspan distribution platforms.

Why are we panicking?

Why is the world reacting so irrationally to the Covid-19 outbreak? Why are we panic buying toilet rolls in supermarkets? Shunning Chinese restaurants? Derailing trade, education, tourism and so many other sectors? Why are we inflicting…

Why are we panicking?

Why is the world reacting so irrationally to the Covid-19 outbreak? Why are we panic buying toilet rolls in supermarkets? Shunning Chinese restaurants? Derailing trade, education, tourism and so many other sectors? Why are we inflicting billions of dollars of unnecessary collateral damage on ourselves, rather than getting on with life and applying sensible measures […]
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