SME hospitality companies targeted by new tech alliance

Hotelogix and HotelRunner have striked a strategic alliance in a bid to offer small and mid-sized independent hospitality businesses better services.

The Hotelogix Cloud PMS is used by independent hotels, B&Bs, resorts, and group properties in 85+ countries. HotelRunner is a cloud-based hotel online sales and channel management platform that helps hotels increase their online presence and outreach.

The strategic alliance brings together Hotelogix’s Cloud PMS technology with HotelRunner’s Channel Manager, which connects hotels to the world’s leading online booking channels.

“Smaller properties have limited resources and face greater challenges when distributing rooms on multiple channels as well as managing fulfillment while maintaining rate parity. We have partnered with HotelRunner because of their strong commitment towards this segment of independents, which has translated into appreciable success in this area. Both companies share the vision of making it easy for independent hotels to adopt technology that fuels higher demand for their business and eliminates distribution challenges,” explains Prabhash Bhatnagar, the Founder of Hotelogix.

The partners claim the combined solution will allow smaller hotels to better compete with larger brands and attract more guests.

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