Representative ImageSOTC Travel has launched a new initiative to make holiday travel more accessible by offering no-cost Equated Monthly Instalment (EMI) options. This move allows customers to book holidays with reduced financial pressure, spreading payments over flexible tenures. The initiative is designed to cater to the growing demand for affordable travel solutions among Indian consumers, particularly GenZ and Millennials.
The no-cost EMI plans enable travellers to manage their holiday expenses more effectively, with options such as cashbacks and loyalty benefits. Customers can avail themselves of instant, paperless loans of up to ₹10 lakh ($___), with repayment periods ranging from three to 24 months. The high approval rates are facilitated by a multi-channel, technology-driven financing system.
S.D. Nandakumar, President and Country Head of Holidays and Corporate Tours at SOTC Travel Limited, stated, “Travel today has become a non-negotiable part of the Indian consumer’s lifestyle, with demand steadily shifting to a year-round opportunity. At SOTC, we are committed to making these aspirations a reality. By offering no-cost EMI options, we are enabling customers to plan their holidays with greater comfort, financial flexibility and confidence—whilst continuing to deliver strong value and memorable experiences.”
SOTC Travel, a subsidiary of Fairfax Financial Holdings through Thomas Cook (India) Limited, has been a prominent player in the travel industry since 1949. The company has been recognised with numerous awards, including Asia’s Leading Travel Agency at the World Travel Awards 2024. This latest initiative underscores SOTC's commitment to enhancing the travel experience for Indian consumers
This story was selected and published by a human editor, with content adapted from original press material using AI tools. Spot an error? Report it here.
