Thomas Cook India and its group company, SOTC Travel, have signed a strategic Memorandum of Understanding (MoU) with Cinnamon Life at City of Dreams Sri Lanka, South Asia's first and largest integrated resort. This partnership seeks to enhance the appeal of Sri Lanka for Indian travellers by developing co-created travel products and initiatives across leisure, business, and MICE (Meetings, Incentives, Conferences, and Exhibitions) segments.
The collaboration combines Thomas Cook India and SOTC's travel expertise with Cinnamon Life's unique hospitality and lifestyle offerings. The MoU was signed by Rajeev Kale, President and Country Head of Holidays, MICE, Visa at Thomas Cook India, SD Nandakumar, President and Country Head of Holidays and Corporate Tours at SOTC Travel, and Hishan Singhawansa, CEO of Cinnamon Hotels & Resorts.
Rajeev Kale expressed enthusiasm about the partnership, stating, “Through our strategic partnership with Cinnamon Life at City of Dreams Sri Lanka, we are excited to co-create a compelling portfolio around one of South Asia’s most distinctive new hospitality destinations.” The initiative aims to leverage Thomas Cook India and SOTC's market leadership to drive visitation to Cinnamon Life.
Hishan Singhawansa highlighted the significance of the partnership, noting that India is a key growth market for Cinnamon Life. He said, “Together, we aim to co-create differentiated, experience-led travel offerings that drive sustained visitation and position Cinnamon Life as a compelling choice for Indian leisure, business, and MICE travellers.”
This strategic move is expected to unlock the potential of the Indian market for Cinnamon Life, enhancing awareness and creating seamless travel experiences for Indian visitors
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