Travellers can now experience the enchanting winter lights of Ashikaga Flower Park with Tobu Railway's new Digital Illumination Ticket.
Available from 15 November 2025 to 15 February 2026 on KKday, the ticket combines a discounted return fare on Tobu Railway with reduced night-time admission to the park's Hikari no Hana no Niwa illumination.
This digital convenience allows international visitors to easily access one of Japan's most celebrated winter attractions.
The illumination event, running from 18 October 2025 to 15 February 2026, features the park's renowned illuminated wisteria and large-scale seasonal light displays, and night-time entry begins at 15:30.
Although the illumination starts in October, the digital ticket is valid from mid-November, excluding 31 December when the park is closed.
How to get there
Travellers can reach the Ashikaga area via Tobu Railway services from Asakusa in approximately 80 minutes, with transfers to Ashikaga-shi or Sano stations.
The digital ticket, easily accessible on smartphones, simplifies travel and entry, enhancing the visitor experience.
In a statement, the company declared: "With digital convenience, discounted travel, and one of Japan’s most impressive winter attractions, TOBU’s Digital Ashikaga Flower Park Illumination Ticket offers an appealing addition to seasonal itineraries."
The initiative not only promotes tourism but also supports Tobu Railway's extensive network in the Kanto region, which spans 463.3km across five prefectures.
This move is part of Tobu's broader strategy to enhance travel experiences for international visitors, offering various discount passes and travel options.
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