The latest analysis by Enness Global reveals that property values in cities selected to host the 2026 FIFA World Cup have risen by an average of 44% since the tournament was awarded in 2018. This growth underscores the long-term investment potential of these globally significant locations.

Mexico has experienced the most substantial increase, with Guadalajara seeing a staggering 111.6% rise in property values. Monterrey follows closely with a 99.7% increase, and Mexico City has also performed strongly with a 60.7% rise. In the United States, Miami leads with a 71.3% increase, followed by Kansas City at 66.2%. Other US cities like Dallas, Philadelphia, Houston, and Los Angeles have also seen significant growth.

Elsewhere, Toronto's property values have risen by 23.6%, whilst New York and New Jersey have recorded an 18.8% increase. Vancouver and San Francisco, despite their already high price points, have seen more modest growth of 8.6% and 2.9%, respectively.

Islay Robinson, CEO of Enness Global, noted that whilst the World Cup itself is not the sole driver of this growth, major international events often coincide with increased infrastructure investment and urban regeneration. This can enhance a city's global visibility and attract inward investment, supporting long-term property market performance.

For investors, the findings highlight the importance of identifying cities with strong long-term fundamentals before they gain global attention

This story was selected and published by a human editor, with content adapted from original press material using AI tools. Spot an error? Report it here.