Our client is one of the largest education companies in Myanmar and they are looking for an experienced Sales and Marketing Manager. They have taught out more than 10,000 students. The company delivers various programs ranging from Certificates, Diplomas, Degrees and Doctorates offers by our prestigious partners from Switzerland, U.K., Malaysia and Singapore. Their 9 campuses are located strategically in Yangon, Mandalay and Naw Pyi Taw.
We are currently looking to expand the team and thus are inviting enthusiastic applicants who are interested to pave a long-term career in an international institution.
ϖ Sales & Marketing Manager – Based in Yangon
Responsibilities:
• Reports to the D.CEO/CEO.
• Based in Yangon and responsible for the sales and marketing portfolio of the entire Myanmar.
• Responsible for strategic planning & implementation for the sales team, term to term sales & marketing operating plan.
• Focus and drive the sales and marketing team to deliver exceptional results in achieving the academic term sales targets.
• Responsible for effective expenses control, staff development & fair/event management.
• Liaising and networking with a range of stakeholders, e.g. customers, colleagues, suppliers and partner organisations;
• communicating with target audiences and managing customer relationships;
• Sourcing advertising opportunities and placing adverts in the press (local, regional, national and specialist publications) or on the internet (depending on the organisation and the campaign);
• Managing the production of marketing materials, including leaflets, posters, flyers, newsletters and e-newsletters and DVDs;
• Writing and proofreading copy;
• Liaising with designers and printers;
• Organising photo shoots;
• Arranging for the effective distribution of marketing materials;
• Maintaining and updating customer databases;
• Organising and attending events such as conferences, seminars, receptions and exhibitions;
• Sourcing and securing sponsorship;
• Conducting market research such as customer questionnaires and focus groups;
• Contributing to and developing marketing plans and strategies;
• Managing budgets;
• Evaluating marketing campaigns;
• Monitoring competitor activity;
• Supporting the D.CEO/CEO and other colleagues.
• Achieve intakes targets set by management and constantly generate ideas to generate more student enrollment.
Requirements:
• Candidates must be degree holders from a recognized institute with at least 2 years related working experience in a managerial position.
• Possess maturity, high level of energy, resourcefulness and able to travel.
• Strong leadership and interpersonal skills and a team player.
• Good understanding of sales & marketing techniques and methodologies
• Comfortable with public speaking and possesses good presentation skills.
• Strong multi-tasking, coordination and event management abilities.
• Ability to work in a culturally diverse environment and possesses excellent communication and negotiation skills.
• Excellent interpersonal skills with the ability to build rapport quickly with principals, education specialists, students & parents.
• Analytical, self-motivated, results-oriented and able to perform under pressure in fast paced environment.
• Good command of spoken & written English and a must to be able to converse and communicate in Burmese.