The development means agents can now book the full package under AAT Kings ATOL license, which has been extended in anticipation of strong demand from the UK and Irish trade. Ben Hall, AAT Kings Group CEO said: “This development has been a long time in the making, and we are excited to announce this to our trade partners today. AAT Kings has over 100 years of experience creating holidays in Australia and New Zealand; now we can also offer the trade flight inclusive packages. We hope that this strong legacy of trust and expertise will be an asset for our agent partners.
“We are anticipating strong demand for this new bookability and are confident that this move will open doors for more agent partners to start selling our Australia and New Zealand guided holiday packages.
“This is especially true for agents who may have given up their ATOL license during Covid. Not being able to book a flight inclusive package in one place has been a barrier to sale, and we encourage any agent who isn’t already signed up with us to reach out to our UK sales team.”
This update will enable agents to create a tailored package, with a full range of regional departure points, stop-overs and flexible tickets combinable with an AAT Kings Guided Holiday of five nights or more.
Ex-UK flight inclusive packages can be booked through the contact centre, on the phone or via email. Bookings can be reserved on a deposit basis*, with full payment made at 60 days out.
Hall continued: “We know that a holiday to Australia or New Zealand is a once in a lifetime trip for many UK customers and being able to create that dream holiday itinerary while knowing all elements of the package are protected and in one place, is crucial. The flexibility we can now offer our trade partners makes it a stress-free experience. The agent can own all elements of the booking, and the customer can tick off all their bucket list items, combine an extended stay to visit family or friends, and build their ideal flights around it, knowing that they’re getting the best price possible.”
AAT Kings recently announced that small group tours would be offered for the first time for 2026/27. Groups will have an average of 16 and maximum 24 guests, offering a more intimate tour experience.
“The introduction of new small group tours was monumental for AAT Kings,” said Hall. “Being able to offer a different touring style means we can continue to diversify and make sure we’re offering something for everyone. Add that to the new option of also booking flights with us, and we are confident we will see a continued strong uptick in bookings from the UK market.”
Three webinars are available in September, for agents who want to learn more about the new touring style and product for 2026/27, as well as the key benefits to booking with AAT Kings. Slots are on September 9th, 10th, and 11th at 10am and pre-registration is required via an online form or email sales@aatkings.co.uk.
In addition, AAT Kings A-Listers trade loyalty programme has been revamped, with two new podcast episodes available focusing on the new season programme and small group tours. Available on-demand via AAT Kings Industry Hub, the platform provides exclusive insider access, handy tips and tricks, and sales tools designed to complement agents’ existing industry knowledge.
