Business travellers across Asia-Pacific are increasingly merging work with leisure, according to Agoda's 2026 Travel Outlook Report. The report reveals that 76% of surveyed business travellers intend to extend their business trips for personal leisure, with the trend particularly strong in the Philippines, Thailand, and Vietnam, where over 85% of respondents expressed interest in 'bleisure' travel.
The report highlights that business travel remains a priority in 2026, with Indonesia, the Philippines, and Vietnam leading the way. However, the real shift is seen in the desire to incorporate leisure into these trips. Filipino travellers top the bleisure rankings at 95%, followed by Thai and Vietnamese travellers at 92% and 86%, respectively.
Even in traditionally conservative business travel markets like Japan and Indonesia, the trend is gaining traction. In Japan, 58% of business travellers plan to add personal time to their itineraries, whilst South Korea shows a strong adoption rate at 76%.
Omri Morgenshtern, CEO of Agoda, noted, "Across Asia-Pacific, we're seeing professionals plan to intentionally extend their work trips with personal days to enjoy local experiences and make the most of their time on the road."
Agoda's platform supports this trend by offering over 6 million holiday properties, more than 130,000 flight routes, and over 300,000 activities, allowing travellers to seamlessly plan both business and leisure aspects of their trips. The global bleisure travel market is projected to reach $1.71 trillion (US$1.71 trillion) by 2032, reflecting the growing momentum of this travel style
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