Best foot forward: BW Premier Collection debuts in Thailand

Dendanai Hutajuta, CEO of Rhom Bho Property PCL (center) with Cyrill Czerwonka, Best Western Hotels & Resorts (3rd left) and senior executives from both companies.

Best Western Hotels & Resorts has announced a new agreement to introduce its prestigious BW Premier Collection by Best Western brand to Phuket.

Sharing his enthusiasm for the news Ron Pohl, senior vice president and chief operations officer for Best Western Hotels & Resorts, said: “We are excited to debut The Title V Rawai Phuket, BW Premier Collection by Best Western on Phuket’s up-and-coming central coast in 2020. This hotel will introduce guests to a new era of upscale hospitality at Rawai Beach, and provide travellers with the unique charm and excellent service Best Western hotels are known for.”

The agreement was sealed with a signing ceremony attended by Dendanai Hutajuta, CEO of Rhom Bho Property PCL, the owner and developer of the new property, and Cyrill Czerwonka, regional director of development of Best Western Hotels & Resorts-Asia, accompanied by senior executives from both companies.

“Introducing our newest upscale brand to one of Asia’s most desirable tourism destinations”

“The signing of The Title V Rawai Phuket, BW Premier Collection represents yet another exciting milestone for Best Western in Thailand. This impressive project will become the first BW Premier Collection hotel in Phuket, introducing our newest upscale brand to one of Asia’s most desirable tourism destinations,” said Olivier Berrivin, Best Western Hotels & Resorts’ managing director of international operations in Asia.

“A collection of world-class hotels”

“As Phuket’s popularity continues to grow, Best Western will cater for visitors all across the island with a collection of world-class hotels at a choice of different price points. Complementing our existing portfolio of midscale and upscale properties on the island’s west coast, The Title V Rawai Phuket, BW Premier Collection will present guests with a unique opportunity to discover the local charm of southern Phuket. We are delighted to be working with Rhom Bho Property PCL and look forward to welcoming our first guests to this exceptional new hotel in 2020,” Olivier added.

Currently Best Western has nine properties across Thailand, including three in Phuket: Best Western Patong Beach, Best Western Phuket Ocean Resort and Best Western Premier Bangtao Beach Resort & Spa, with a 15 further Best Western-branded in the pipeline.

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