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Travel Daily
TourismFeaturesBrazil

Destinations increasing in popularity, according to Pinterest

By Kristin Mariano On Mar 27, 2023
TD Editor
Share
A new study has revealed the destinations increasing the most in popularity for 2023, with Pinterest search increases of over 280%. 
The study by the travel experts at Bounce analysed Pinterest Trends Index scores, to reveal the global destinations increasing (& decreasing) the most in popularity.
Top 10 Destinations Increasing in Popularity:

Rank

Destination

Country

Pinterest Index Score Increase (%)

1

Rio de Janeiro

Brazil

286%

2

Ubud

Indonesia

284%

3

Jaipur

India

154%

4

Hawaii

United States

127%

5

Austin

United States

113%

6

Kuala Lumpur

Malaysia

111%

7

Stockholm

Sweden

107%

8

Amsterdam

Netherlands

100%

9

Kyoto

Japan

96%

10

Cairo

Egypt

90%

Taking first place is Rio de Janeiro, Brazil, which has seen its searches on Pinterest increase by an incredible 286% in the last twelve months. Rio is known for its stunning beaches, such as Copacabana and Ipanema. The city has also recently taken steps to improve its safety for tourists, by increasing security measures.
In second, narrowly missing out on the top spot is Ubud, a town in Bali, Indonesia, where interest has increased by 284% since last year. Bali in general has experienced an increase in popularity in recent years, due to its stunning natural beauty, unique culture, and affordable prices.
Bounce
Share
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