Fred. Olsen Cruise Lines has launched a programme of ‘Virtual Cruising’ to bring the joys of small ship sailing and discovering the world to guests who are self-isolating in their homes. With a focus on Norway, it includes video footage showcasing the best of small ship cruising in some of the most stunning of the Norwegian fjords.
The cruise line has also launched a short story writing competition, with guests taking part to be in with a chance to win a five-night cruise for two in 2021. Ben Williams, head of digital at Fred. Olsen Cruise Lines, said: “We know that so many of our guests are missing their time at sea, just as much as we are missing having them on board. We may not be able to cruise across our wonderful world as we normally would, but we can bring many of the joys of cruising to our guests at home, and what better way to kick this off than with a celebration of our Norwegian Heritage.”
Guests are also being encouraged to share pictures of themselves enjoying their daily exercise every Wednesday as Fred. Olsen rolled out its daily ‘Walk a Mile with a Smile’, usually held each morning on each of the four ocean ships: Balmoral, Braemar, Boudicca and Black Watch. An online content hub – ‘The Bridge’ – has also been created on its website that includes recipe ideas, short workouts, videos and blog posts.